Fried chicken flavored toothpaste. It’s part of your morning routine. As in—straight onto your toothbrush. Try not to gag (or drool?).
Yes, fried chicken flavored toothpaste is officially a thing. Somewhere between genius and insanity, KFC teamed up with the dental disruptors at Hismile to turn their iconic 11 herbs and spices into something you smear on your molars.
“This paste is like sinking your teeth into a drumstick straight from the fryer—if the fryer also left your breath minty-fresh,” the press release claimed, sounding weirdly poetic and vaguely dystopian. Imagine brushing your teeth and suddenly craving mashed potatoes. That’s the zone we’re in now.
The KFC-Hismile collaboration isn’t just about gimmicks (though, let’s be honest—it definitely is about gimmicks). It’s also about boundary-pushing, according to Hismile’s marketing maestro, Koban Jones, who described the launch as “bold, unexpected, and seriously fun.” Bold is brushing your incisors with meat essence at 7 a.m. Unexpected? That’s an understatement. It’s like finding barbecue sauce in your cereal.
And people bought it. Fried chicken flavored toothpaste—yes, that phrase again—is apparently what the internet wanted. The $13 novelty sold out in a blink on Hismile’s website, leaving eager oral hygiene rebels with empty carts and greasy dreams. No word yet on when it’ll be restocked, but hope springs eternal—and so do cavities if you’re skipping the fluoride.
Speaking of which, the paste boasts a “fluoride-free formula” and claims to offer “long-lasting oral health benefits,” which is both comforting and deeply confusing. Like, what does long-lasting even mean when your teeth smell like fast food?
If you missed the toothpaste drop, there’s always the $59 KFC electric toothbrush still on the market. It has three “dynamic” cleaning modes, soft-tapered bristles, and yes, a built-in timer—because apparently brushing with fried chicken flavored toothpaste needs structure.
Is this the future of dental care? Or just a greasy prank pulled by corporate marketing wizards on April Fool’s and accidentally taken too far? Hard to say. But somewhere out there, a dentist is weeping into a tray of floss samples.
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